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Creative Digital Marketing
Cross Channel Marketing
Making sure that customer experiences are relevant might be more important than you think.
Little known fact... 96% of consumers receive irrelevant marketing. And 94% of those consumers will discontinue their relationship with a brand because of it. The problem is that customer experiences are often misaligned, thus making it more difficult to deliver the right message to the right person. That’s why it’s critically important for your business to stay relevant across channels.
Soul Concepts helps align your strategy to your customers. Let our team assist in delivering the right message at the right time.
Create beautiful customer experiences that fit perfectly together.
When it comes to multiple channels, customers are surfers. They jump from one channel to the next, creating countless opportunities to interact with your brand. It’s important that the right message reaches the right audience on every channel. Lets make your message consistent, no matter what channel.
Consumer Buying Cycles
Defining & Setting Goals
Marketing Channel Analysis
We first parter, evaluate, and decide on the end goals to be achieved from your business efforts – whether it is increasing customer engagement rates, retention rates, sales or service.
The more information you have about your customers, the better your digital communication will be which can be targeted to their specific tastes and buying habits.
Reviewing internal analytics showing how your consumers leverage various channels to interact with your brand. This will help you decide how a campaign is to be launched.
Consumer Tracking Metrics
Data Collection and Reporting
The next step is to actually implement campaigns across-channels. We evaluate the devices used for purchase and tailor the right communication to be used at the right time.
We then set-up a tracking process which collects all consumer information at each of the designated touch-points and then feed the critical information it back to our clients.
We conclude our process by reporting out all relevant channel analytics which may include (organic search, referrals, websites, social media accounts, mobile etc.).
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Creative Digital Marketing
Create digital experiences that fit perfectly together.
We call this Soul Fusion...
Soul Concepts of Las Vegas, NV
gives you the opportunity to guide
your customers through an amazing online experience.
7600 S. Jones Blvd
Las Vegas, NV
Mobile: 949 599 4505
Office: 949 416 6259
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